Marketing Plan Creation

Grade 1045 min

Learning Objective

I can develop a basic marketing plan for a hypothetical product or service, including target audience and marketing strategies.

Lesson Flow

Watch Video

5 min

How To Write A Marketing Plan In 5 Easy Steps

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Practice

14 min

7 questions • Short answer

Exit Ticket

5 min

Imagine you are launching a new brand of reusable water bottles. Write a marketing mission statement for this product. Then, describe your ideal buyer persona for these water bottles, including at least three key characteristics (e.g., age, interests, location). You are marketing a new app that helps users learn a new language. Describe two different types of content (e.g., blog posts, videos, social media posts) you could create to promote this app and explain which platform each type of content would be best suited for and why.

Teacher Guide

Get the complete package:

  • Answer keys for all questions
  • Differentiation strategies
  • Extension activities
  • Printable student handouts