Marketing Plan Creation
Learning Objective
I can develop a basic marketing plan for a hypothetical product or service, including target audience and marketing strategies.
Lesson Flow
Watch Video
How To Write A Marketing Plan In 5 Easy Steps
Unknown Channel
Practice
7 questions • Short answer
Exit Ticket
“Imagine you are launching a new brand of reusable water bottles. Write a marketing mission statement for this product. Then, describe your ideal buyer persona for these water bottles, including at least three key characteristics (e.g., age, interests, location). You are marketing a new app that helps users learn a new language. Describe two different types of content (e.g., blog posts, videos, social media posts) you could create to promote this app and explain which platform each type of content would be best suited for and why.”
Teacher Guide
Get the complete package:
- Answer keys for all questions
- Differentiation strategies
- Extension activities
- Printable student handouts
