
Creating Business Ideas
Grade 12 · Career & Technical Education · 39 min
What's Included
Learning Objective
I can develop a unique business idea by identifying a problem and proposing a solution.
Warm-Up Video
HBS Online · 2:25
How to Come Up with Innovative Business Ideas | Business: Explained
Guided Notes
3 key concepts
- 1
Aspiring entrepreneurs can begin generating strong business ideas by brainstorming how to satisfy customer needs.
- 2
The 'jobs to be done' theory suggests that customers 'hire' products or services to do jobs, such as HelloFresh fulfilling the job of meal planning.
- 3
Businesses can innovate by delivering existing offerings more conveniently, like Uber connecting drivers and customers via an app.
Practice Questions
8 questions · Multiple choice & Short answer
Exit Ticket
Quick comprehension check
“Describe a common problem you or people you know face regularly. Then, propose a business idea that solves this problem, explaining how your solution would work.”
Complete Lesson Package
Get all 3 ready-to-use resources:


