The 4 P's of Marketing
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Objective
I can create a marketing mix for a product by applying the four P's of marketing.
Part 1 of 3
Warm-up video
Unknown Channel · 5:00
We don't generate video — this one is by Unknown Channel on YouTube. The practice questions and exit ticket below were drafted by AI for this objective, and every question is editable in the teacher guide.
Part 2 of 3
Practice
7 questions
Define the four P's of marketing and provide a brief description of each.
How has McDonald's adapted its product offerings to meet changing consumer preferences? Provide specific examples.
Part 3 of 3
Exit ticket
Quick comprehension check
“Develop a marketing mix for a new vegan burger product. Describe how you would address each of the four P's: product, price, place, and promotion. Create a marketing mix for a mobile app designed for fitness tracking. Explain how each of the four P's—product, price, place, and promotion—would be implemented to attract users. ”
Sample answer included in the free materials
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